Porsche 911

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The Porsche 911 ownership experience. Can I have your allocation?

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00:00 - 00:05In 1964 we launched the Porsche 911. Instant classic.
00:00 - 00:00.
00:05 - 00:07Two doors. Two real seats. Two fake. A drivers car.
00:07 - 00:10We made this car for the last 60 years. Same. Exact. Car.
00:11 - 00:16We did a global survey of the ugliest colors. We discontinued them.
00:17 - 00:24Ugly? No. They are 'paint to sample'. Boom. $10k extra.
00:29 - 00:31$10k!
00:31 - 00:34$10k! Idiots!
00:38 - 00:402019.
00:41 - 00:47We announce the 991.2 GT3. It’s the perfect car.
00:47 - 00:50We take off the wing. Touring. Rare. Increase price.
00:50 - 00:56Is it different? Of course not!
00:58 - 00:59992
00:59 - 01:01992 Turbo
01:04 - 01:06What's wrong with it? Nothing!
01:06 - 01:08Flat Wing?
01:13 - 01:14Make the wing stand up
01:14 - 01:16Sport Classic
01:16 - 01:20So 'Classic' and so rare. Add $200k dealer markup.
01:21 - 01:27Sold out. Boom. What’s next? IT MUST CONTINUE.
01:35 - 01:36GT3RS
01:36 - 01:39992
01:41 - 01:44Shmee. Demuro. Farah. They say it’s perfect.
01:44 - 01:47Sold out. What’s next? You know the game.
01:47 - 01:49Take off wing. Rare. $200k markup.
01:50 - 01:53It’s the ’ST’.
01:54 - 01:56What’s ST?
01:56 - 01:58Who cares!
01:58 - 02:021963 made.
02:05 - 02:07We tell people it’s rare. RARE.
02:10 - 02:11Hell!
02:11 - 02:13We make 5000, who’s checking?!
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